Broadway At Night – 1911

Photograph 1 Times Square at night

The glow of streetlights wash out some portions of this interesting view of Broadway looking south from 43rd Street in Times Square. But for the most part, many details can be seen in this unusual nighttime view taken by The Detroit Publishing Company. There was no date associated with the picture at the Library of Congress which archives the Detroit Publishing Company’s holdings; it is listed as circa 1900-1915. So how can narrow down an approximate date?

The main clue is in the marquee of George M. Cohan’s Theatre on Broadway and 43rd Street which heralds the musical The Little Millionaire which ran from September 25, 1911 through March 9, 1912.

The other clues are the billboards posted on the building to the right of the Cohan theatre advertising Broadway productions; one proclaiming “It’s a Hitchcock Conquest”; another for Mrs. Fiske, and another for a drama called Bought and Paid For. Raymond Hitchcock’s play The Red Widow ran from November 6, 1911 to February 24, 1912. Bought and Paid For had a long run from September 26, 1911 until October 1912. But the advertisement that narrows the date down is for a musical titled Peggy which only ran from December 7, 1911 to January 6, 1912. Of course the advertisement could have remained up after the show had closed, but with ad space being valuable in Times Square, it is unlikely.

Checking the Library of Congress’ holdings we find a second similar photo almost certainly taken the same night of Times Square from 46th Street looking south,

Photograph 2 Times Square at night

A few more interesting things to notice while zooming in on the details of the second photograph: Continue reading →