The Fashionable T-Shirt 1973

August 17, 1973 – New York: T-shirt collectors vie to outdo each other. Nancy Greenberg wears gaudy New York souvenir shirt. What mother never told Kathleen O’Connell about is Ultra-Brite toothpaste. French Gitanes shirt worn by Paula Scher is more desirable than American brands; photos: Nancy Moran / New Yoik Times

August 17, 1973 – New York: Jean-Louis Hym’s Liberation shirt from Paris proclaims underground paper. Joel Handrroff, an artist, is not a country music fan, but he likes the shirt because of the black-on-yellow color scheme. Barry Levine’s extols Automotive High School. photo: Nancy Moran / New York Times
Fashions may change, but t-shirts have remained a staple of young people for more than half a century as evidenced by these photographs of young New Yorkers taken in 1973.
If you are wondering what a standard t-shirt cost in the early seventies, generally it was $1.98 for a regular t-shirt and $2.98 for a deluxe heavier cotton. Specialty t-shirts cost more. Continue reading














