Tag Archives: 42nd Street

Old New York In Photos #97 – Long Acre Square 1908 & How Times Square Got Its Name

Long Acre Square 1908 aka Times Square And The Man Who Named It

Times Square Long Acre Square 1908 photo Library of Congress

Fashionable ladies, trolleys, horse drawn vehicles and turn-of-the-century buildings abound in this picture of Long Acre Square otherwise known as Times Square.

This photograph looking south down Broadway from 45th Street is identified by the Library of Congress as Long Acre Square circa 1911. The date is close, only off by three years. At the end of the story we have a cropped high resolution version of the same scene and every detail is crystal clear.

Taking a closer look at the left side of the photograph we can see an ad for Richard Carle (1871-1941) in the musical comedy Mary’s Lamb in front of The New York Theatre. The show played from May 25 – September 5, 1908. Richard Carle not only starred, produced and staged Mary’s Lamb but wrote the book, music and lyrics!  The amazing Carle would later appear in motion pictures acting in 45 films including Ninotchka, The Great McGinty and The Devil and Miss Jones

Next to the Mary’s Lamb advertising sign, is an advertisement for The Ziegfeld Follies, obviously of 1908, at the Jardin de Paris which ran from June 15 until September 4, 1908.

The Jardin De Paris, was part of the Olympia Theatre entertainment complex located at 1514-16 Broadway at 44th Street (opened November 25, 1895, demolished 1935).  The Jardin de Paris was located on the roof of The New York Theatre.

Roof garden’s were popular around New York City at the turn of the century. There was no air conditioning in theaters so roof gardens gave audiences a chance to enjoy a show during the hot summer months out in the open air. The roof garden of The New York Theatre underwent many name changes depending on who was the manager of the theater. It was showman Florenz Ziegfeld who in 1907 renamed the space Jardin de Paris when he gave the evening’s entertainment a French atmosphere.

There is a small poster only visible in the high resolution photo, advertising Hattie Williams at The Criterion Theatre, also part of the Olympia complex. The Williams musical, Fluffy Ruffles, ran from September 7 – October 17, 1908.

Therefore this photo was taken in the summer of 1908.

On the corner of Broadway and 43rd Street we can see the signage and two buildings of the world famous Rector’s restaurant. Adjacent to Rector’s is the Hotel Cadillac. Behind the Hotel Cadillac, the tallest building visible is the Knickerbocker Hotel on 42nd Street. Much further in the distance almost looking like it is blocking Broadway’s continuation is Macy’s.

At the extreme right of the photo we can see a sliver of the New York Times Tower Building which gave Times Square the name it’s known by today.

Long Acre Square?

Previous to being called Times Square this area was known as Long Acre or Longacre Square. In London, Long Acre was the name of the area where the horse and carriage businesses were located. In the 1870s New York’s carriage trade had settled in the 42nd – 47th street area and  New Yorkers began calling the area Long Acre Square after the London counterpart. The first mention of Long Acre Square found in print is an 1883 New York Sun advertisement for Barrett House a hotel, at 42nd Street and Broadway.

Besides the obvious: the New York Times moving to the area and building their headquarters there, how did Long Acre Square become Times Square?  Continue reading

Aerial View of West 42nd Street – 1927

West 42nd Street Looking East Towards Times Square

1927 42nd Street aerial view

This postcard view taken by Irving Underhill is undated, but a little detective work led to the date of 1927. Along 42nd Street is a billboard for the movie King of Kings. Further down the block a movie marquee advertises the film 7th Heaven, both released in 1927

In this photograph of West 42nd Street the tallest structure visible is the Paramount Building on the left also completed in 1927. The building once housed the Paramount Theatre.

Continue reading

What Were The Best New York City Restaurants In 1929?

Brooklyn Daily Eagle Columnist Rian James Shares His Picks For The Best Restaurants in New York City in 1929

Rian James (1899-1953) may not be a well known name today, but back in the 1920s and 30s, he was a widely read journalist and  “man about town.”

In 1933 James took a stab at writing for the movies. He wrote the screenplay for 42nd Street, one of the most successful and popular films of the 1930s. James would go on to write over three dozen screenplays.

As a columnist for the Brooklyn Daily Eagle from 1928-1935, James rambled all around New York City. Along the way James hobnobbed with everyone: the well-to-do, the hoi-polloi, actors,  and bohemians, in the process, hitting all the night spots. The stories James gathered made for a widely read column about the city he loved.

Four times a year the Eagle published a small guide Going Places With Rian James casting his top picks in New York City food and entertainment.

For the Summer 1929 Going Places, a good portion of  James’ 32 page booklet is devoted to dining. Unlike the modern Zagat restaurant guides or Yelp, consensus was not considered. The only thing that mattered was James’ opinion. James knew all the “in” places, the haunts of celebs, the exclusive, the ribald and the popular.

Proving he’s no snob, the best New York restaurant according to James is not at a high class hotel or Madison Avenue establishment. It’s Feltman’s, originator of the hotdog, in Coney Island that wins the prize.  James writes, “The best all-round food in all New York, excluding no place.”

This is a New York booklet written for New Yorkers.

James offers a unique slice of the New York dining scene just prior to the October 1929 stock market crash and the onset of the Great Depression. The good times were to end soon after.

While there were a ton of contemporary guidebooks published about New York City, very few delved into the restaurant scene. James’ punchy one line descriptions tell you a lot more than many a detailed review.

The writing has some jazz age jargon such as “Beeway” for Broadway and “black and tan” for an establishment that has race mingling between Blacks and Caucasians. Sometimes there’s an “inside”, long forgotten, or even a risque reference such as this one:

BARNEY’S – 85 W. 3rd St.
The best bet for whoopee in the Village.

In other words, where you have the best chance of hooking up.

James later wrote several full length books about New York City: a full guidebook All About New York An Intimate Guide; John Day (1931) and another not surprisingly titled, Dining in New York; John Day (1934).

While you peruse this list, you may recognize some names long gone from New York’s glorious culinary past. Other eateries you never heard of just sound like they would have been a blast to visit.

What is stunning in the transient world of dining, is that there are a small number of restaurants that are still in business nearly 90 years later.

We have left Rian James’ spelling, grammar and punctuation as it is written in the booklet.

So with that, here is Rian James’ New York City’s restaurant recommendations for the summer of 1929, divided into his appropriate section headings in bold.

Restaurants of All Nations

Name      Address       Nation

L’AIGLON – 55th, E. of Fifth Ave. French
Complete French Cuisine.LUCHOWS – 110 E. 14th St. German
Complete German Cuisine. Try the German Rye Bread. Continue reading

Old New York In Photos #93 – Police Parade With The Old “Broadway Squad” 1930

New York City’s Finest On Parade With The Broadway Squad Of The Police Department Dressed In Their Old Uniforms

Though these officers bear a resemblance to Mack Sennett’s Keystone Cops, they are actually old-timers of the New York City Police Department’s Broadway Squad dressed in their uniforms of days past.

The slug for this photograph reads:

Little Bit of Old New York

New York City – One of the features of the annual New York Police Department Parade, which was held in New York today, was the appearance in the ranks of the surviving members of the old Broadway Squad, who twenty years or more ago, directed the traffic and the peace of New York’s “Great White Way.” –  4/26/1930 credit: Wide World Photos

Stationed all along Broadway from the Battery to 42nd Street were the Broadway Squad. They were specially selected officers who were all over six feet tall. While that might seem like nothing special, at the turn-of-the-century anyone over six feet in height was considered quite large.

In 1898 the Broadway Squad was described as “ninety of the tallest, best proportioned and finest looking men on the police force.” Continue reading

Old New York In Photos #85 – 42nd Street From The 3rd Avenue Elevated 1887

42nd Street Looking West From 3rd Avenue Towards Grand Central 1887

This albumen photograph was taken in 1887 by Willis Knowlton who had his studio at 335 Fourth Avenue.

Knowlton set up his camera from the 42nd Street station of the Third Avenue Elevated looking west towards Grand Central Station. If you’re thinking, “wait a minute, why are there elevated tracks running west towards Grand Central?” The answer is, this connecting spur was in place between 1878 and 1923, taking commuters to and from Grand Central directly to the Third Avenue El. As practical as the connection was for the 15,000 daily riders still using it in 1923, the city’s Board of Estimate ordered its removal in October of that year. The IRT complied and the spur was closed at midnight December 6, 1923 and the tracks and station were demolished soon afterwards.

A little about the buildings seen in this photograph. Running along the northern (right) portion of 42nd Street at 145-147 East 42nd Continue reading

Old New York In Photos #78 – Fifth Avenue & 42nd Street 1903

Fifth Avenue & 42nd Street c. 1903 – Crowded Street On A Cold Sunny Day

This bustling scene was captured by a Detroit Publishing Company photographer around 1903. The view is from the southeast corner of 42nd Street looking north up Fifth Avenue.

It is obviously a cold and sunny day with most people wearing warm coats. Enlarging our photograph the first thing you may notice is that everyone is uniformly dressed. All the women have the same dress length, just past the ankle. Every man wears a suit or overcoat.  Take a look around. There is not a single person hatless.

Let’s zoom in on some of the details.

On the northeast corner of 42nd Street an elderly man stops to take a look at the work going on inside an open manhole.

As usual, at all very busy intersections, a policeman is on duty to help direct the flow of traffic both vehicular and pedestrian.

This gentleman on the left with the gold watch fob and chain looks to be a prosperous fellow, possibly on his way back to his office after lunch.

Of course other people look spiffy without being wealthy. This sharp looking mustachioed hansom cab driver holding a whip is dressed immaculately. Continue reading

New York In 1911 As Drawn By Vernon Howe Bailey

6 Drawings Of New York Unseen For Over 100 Years By Vernon Howe Bailey

Times Square The Great White Way (1911)

Obscure publications can yield hidden gems. These drawings by famed artist Vernon Howe Bailey appeared in the Illuminating Engineer in 1911 and as far as can be determined have not been reproduced since then.

Vernon Howe Bailey (1874-1953) was a prodigious illustrator whose work appeared primarily in  newspapers and magazines.

He eventually made his way to the New York Sun newspaper in the 1920s where he captured New York’s architecture and streets  with exquisite on-the-spot illustrations.

Eventually a good deal of Bailey’s New York City work was compiled in a book called Magical City. These illustrations were not included in that book. So for the first time in over 100 years here are Vernon Howe Bailey’s renderings of New York City in 1911.

Looking North on the Speedway to the Famous High Bridge (1911)

As these illustrations were intended for a magazine promoting electric lighting, you will notice that electric light fixtures appear rather prominently in each illustration.

The Harlem Speedway, where wealthy New Yorker’s used to take out their horse drawn carriages for a spirited run, was eventually incorporated into the highway that became the Harlem River Drive. Continue reading

Punching Out A Pedestrian In New York City – 1968

Pedestrians Have To Be Careful Then and Now

We’ve all heard of road rage, how about road-pedestrian rage?

Today the problem in New York City seems to be aggressive drivers nearly mowing down pedestrians who have the right of way. Sometimes it’s the opposite problem – pedestrians strolling into oncoming traffic when the traffic light is against them.  Typically because the pedestrian is so caught up in their personal device that they completely ignore their surroundings.

In 1968 the confrontations were much simpler.
pedestrian-punched-out-by-a-driver-new-york-1968

End of Round One

New York: With tempers a bit short on this steamy morning in New York City  Nov. 12th thsi pedestrian at left finds himself in an unusual position – prone – at 42nd Street and Lexington Avenue. He got that way after taking exception to a chauffeur’s driving ability. The driver got out of his car, flattened the pedestrian and continued on his way. The storm continued unabated. Credit: UPI telephoto 11/12/68

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Old New York In Photos #65 – Construction of The New York Times Building 1904

The New York Times Tower Building Under Construction – 1904

New York Times Building under constructionRecently I had the misfortune of passing through Times Square, now a symbol of the mall-ification of New York.

Dead center, standing at 42nd Street where Broadway and Seventh Avenue diverge is the mutilated former New York Times Tower Building. The iconic building that gave Times Square its name, is now basically an electronic billboard. Before The New York Times moved from Park Row to their new headquarters, this area was known as Longacre Square. We covered the history of the building in a previous story.

What was once a classic building has become emblematic of the entire area. Times Square now means: chain stores, thick crowds moving s-l-o-w-l-y and solicitors every five feet hawking something. Then there’s a bunch of beggars in costumes who somehow get paid by having chump tourists hand over money to take a picture with them.

Our photograph from above shows the New York Times Building in the midst of construction in 1904.  The George A. Fuller Construction Company advertises that they are erecting the new skyscraper. The Fuller Company put up a similar building on a triangular plot two years previous to this at 23rd Street, the much beloved Fuller Building, better known as the Flatiron Building. Continue reading

Old New York In Photos #59

Looking West Towards Sixth Avenue On 42nd Street – 1890s

42nd St looking west from Fifth Ave Dr. Parkhursts Church Horse Trolley 1889 ph HN TiemannWe are looking west along 42nd Street towards Sixth Avenue in a photograph taken sometime during the last decade of the 19th century.

A cropped version of this photograph appeared in the must own book New York Then & Now 83 Matching Photographic Views from 1864-1938 and from the 1970s by Edward B. Watson and Edmund V. Gillon (Dover) 1976.

42nd St looking west from Fifth Ave close up photo HN Tiemann

close-up of trolley

When published in the book the date was given as 1900, but on the original photograph (seen above) taken by the firm of H.N. Tiemann, the caption says 1889 and lists the church as Dr. Parkhurst’s. This is definitely incorrect as Parkhurst was presiding at the Madison Square Presbyterian Church. The building next door, the Spalding Building was not constructed until around 1890, so there is doubt as to the true date of the scene.

Rapid transit is on display in the form of a couple of horse drawn trolleys and the Sixth Avenue Elevated’s 42nd Street station in the background.

West Presbyterian Church 1897 photo Byron & Co via MCNY

West Presbyterian Church 1897 photo Byron & Co via MCNY

On the north side of the street is the West Presbyterian Church (built 1862, demolished 1911) Continue reading