Ads Targeted To Women – 1955

Maybe In 1955 This Type Of Advertising Attracted Women To Products

Ad Counselor Scales Dec 12 1955

These advertisements featuring women and various products are all from the December 12, 1955 issue of Life Magazine.

If you believed the advertising, a scale may have seemed like an appropriate gift, because the ad proclaims, “the Counselor Capri is the scale for you… or as a gift for others.” By others I’m assuming those people you want to give a not so subtle hint to.

Ad Sunbeam Life Dec 12 1955While an electric razor is a practical gift I am dubious of the ad’s claim that “Now every woman wants Lady Sunbeam.” I doubt that this would make¬† any woman’s top ten…. ummm, better make that top 100, gift wish list today.

Ad Lewyt Vacuum Life Dec 12 1955 Remember folks that this isn’t just any vacuum, it’s a Lewyt. A Lewyt? I like the way the woman is dressed for vacuuming.

Ad Eureka Vacuum Life Dec 12 1955It wasn’t just Lewyt’s roller and nozzle on wheels that was a breakthrough in vacuuming, Apparently vacuums had some other big innovations with the Eureka Roto-Dolly. Also “no dust bag to empty,” means Mrs. 1955 Housewife won’t soil her chic white dress that she does the vacuuming in.

Ad Bell Telephone Life Dec 12 1955“The Christmas gift that rings a bell,” the Bell Telephone System says. Something as simple as installing a kitchen telephone will have your wife saying, “I have the nicest husband.” This appears to be a large kitchen. So one question: is that the best place for the telephone? Please take note of the length of the phone cord.

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